EDM Producer Branding 5 Tips

EDM Producer Branding 5 Important Tips

So you want to brand yourself as an EDM Producer. As many of you should know by this point in time that it takes more than simply making and sharing your masterpiece on-line to be seen. If you wish to be seen you’ll want to stand out from the numerous different producers who’re also creating and importing their music on-line. Some EDM producers put on masks to create mystery (I’m taking a look at you Maala) and whereas that may work for some it won’t work for everybody. I’m fairly positive lots of you wouldn’t wish to put on some form of mask or something uncomfortable on stage then you’ll have to discover one thing that can suit you.

edm producer brandingAs many of you should know by now that it takes more than just creating and uploading your masterpiece online to be noticed. If you want to be noticed you need to stand out from the many other producers who are also creating and uploading their music online. Some producers wear masks to create mystery (I’m looking at you Maala) and while that may work for some it will not work for everyone. I am pretty sure many of you would not want to wear some sort of mask or something uncomfortable on stage then you will have to find something that will suit you.   So how exactly do you create a personal brand for your music? You may be thinking you would need to spend a lot of money on art work or photography sessions. You might be thinking that it must be hard to build you own personal brand. Well it actually is not that hard, BUT it does take a lot of effort and planning. If you are still unsure with what a personal brand is or how to get started here are a couple of tips to help you out:   1. Define Your Brand In order to define your brand you need to ask yourself what do I want to provide. Do I want to be a producer who provides festival bangers or a producer who provides melodic music. What you choose to brand yourself will be the key in getting it started. Some tips I will give you is try to brand yourself differently than anyone else. For example if you mare making Big Room house a genre that has some key players, why would you try to brand yourself as Mini Hardwell or Mini Blasterjaxx?   Why not find a different approach to the music.   One of my favorite things that I've seen in branding is the introduction of cool animated logos and characters (slushii, marshmellow). One of the things I think that separates these guys from everyone else is there fun and friendly image.      2. BE YOURSELF It may sound cliché and you have probably heard this phrase since grade school, but it is true. This is the most important tip I can give you, because no matter how well you fake a personality people will be able to tell (your true colors will show one way or another). For instance, I know Zen World personally and he acts the same in real life as he does on YouTube. Unfortunately, he is nicer online than he is offline. All jokes aside, all you really need is to accept yourself.        3. REMAIN A STUDENT Okay, let’s say you have been in the music industry for say 7 years and you are probably thinking you know almost everything. Sorry to break it to you, but you don’t.   Remember, things are always changing and they are changing at a much faster rate (thank you internet). You would need to stay up to date with the latest changes and if you fail to stay relevant all of your effort will be wasted. It also pays to learn new things, develop new skills, and expanding your knowledge even more.   For instance, in our Facebook group you can learn a lot of new skills/knowledge from producers that might be new to the music industry. If you’re not growing, you are stagnating (and that’s bad).   Key tips are to incorporate new styles of music into your own style. For example Future bass got huge so why not incorporate some of the sounds in your sound. You don't have to fully do a 180 on your brand and stop producing lets say big room house but why not incorporate a future bass breakdown or vocal chops to keep it fresh.      4. ONLINE PRESENCE In this digital world not only do you have to worry about how people perceive you personally, but you also need to worry about how people perceive you online as well. After all, we decide whether people are worth our time by swiping right or not.   So if your online presence looks unprofessional you can almost guarantee that people will most likely not even give you a second chance. Our eyes are usually attracted to well attractive things.   Look at your social medias and ask yourself these questions: -Do all of your social medias have all of your information (no I’m not talking about your social security or bank account number)? -Does it represent you in the best way possible? -Does it look professional (e.g professional photography)? -Are you interacting with others?      5. Remain Consistent Consistency is key. Keep your social media and marketing materials consistent, because if you upload a different picture icon of yourself in every social media you own it will just cause confusion. By being consistent you make your brand more recognizable. I know it may sound repetitive and boring for you, but just take a look at almost all big music producers they are pretty consistent with what they put up on their websites or social media.    Your music also fairly has to be consistent. Once people know you for something you become their go to person for that. For example When i listen to Blasterjaxx I know what I will get, Fat banging songs that will make me want to dance and workout harder. So remain consistent. So how exactly do you create a private brand for your music? You could be thinking you would want to spend some huge cash on artwork by a professional or photography sessions. You may be considering that it must be exhausting to build your personal private brand. Well it really is just not that tough, BUT it does take plenty of effort and planning. If you’re still uncertain with what a private brand is or the way to get started here are a few suggestions that will help you out:

1. Define Your Brand
To be able to define your brand you’ll want to ask your self what do I wish to present. Do I need to be a producer who supplies festival bangers or a producer who supplies melodic music. What you select to brand your self would be the key in getting it started. Some suggestions I will provide you with is attempt to brand your self in another way than anybody else. For instance if you happen to be making Big Room house a genre that has some key players, why would you attempt to brand your self as Mini Hardwell or Mini Blasterjaxx?

Why not discover a totally different strategy to the music.

One in every of my favourite things that I’ve seen in branding is the introduction of awesome animated logos and cartoons (slushii, marshmellow). One of many issues I feel that separates these guys from everybody else is there fun and pleasant pictures.

2. BE YOURSELF
It might sound cliché and you have in all probability heard this phrase since grade school, however it’s true. That is an important tip I can provide you, as a result of no matter how effectively you fake a personality folks will be capable to tell (your true colours will show one way or one other). As an illustration, I do know Zen World personally and he acts the identical in actual life as he does on YouTube. Sadly, he’s nicer on-line than he is offline. All jokes aside, all you actually need is to just accept your self.

3. REMAIN A STUDENT
Okay, let’s say you could have been in the music business for say 7 years and you might be in all probability considering you understand virtually everything. Sorry to break it to you, however you don’t.

Keep in mind, things are at all times changing and they’re changing at a lot faster rate (thanks web). You would want to remain up to date with the most recent modifications and if you happen to fail to stay relevant your entire effort will probably be wasted. It also pays to study new things, develop new abilities, and increasing your knowledge much more.

As an illustration, in our Fb group you’ll be able to be taught plenty of new abilities/information from producers that may be new to the music industry. If you’re not rising, you might be stagnating (and that’s unhealthy).

Key suggestions are to include new types of music into your personal style.
For instance Future bass got big so why not incorporate a few of the sounds in your sound. You do not have to totally do a 180 in your brand and cease producing lets say big room house however why not incorporate a future bass breakdown or vocal chops to keep it recent.

4. ONLINE PRESENCE
In this digital world not only do you have to worry about how folks understand you personally, but you additionally want to fret about how folks understand you on-line as well. In any case, we determine whether or not individuals are worth our time by swiping right or not.

So in case your on-line presence appears unprofessional you’ll be able to virtually assure that folks will most certainly not even give you a second chance. Our eyes are normally interested in well made things.

Have a look at your social medias and ask your self these questions:
-Do all of your social medias have all of your info (no I’m not speaking about your social security or checking account number)?
-Does it characterize you in the best way possible?
-Does it look professional (e.g professional pictures)?
-Are you interacting with others?

5. Stay Consistent
Consistency is vital. Keep your social media and advertising materials consistent, because if you happen to add a special image icon of your self in each social media you own it’ll simply trigger confusion. By being consistent you make your brand extra recognizable. I do know it could sound repetitive and boring for you, however simply check out virtually all huge music producers they’re fairly in line with what they put up on their web sites or social media.

Your music additionally pretty must be constant. As soon as folks know you for one thing you become their go to person for that. For instance When i listen to Blasterjaxx I do know what I’ll get, Fat banging songs that can make me need to dance and exercise harder. So stay constant when creating your EDM Producer Brand

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